9 Critical Thoughts to Help You Transition from Small Business Owner to Startup Founder
It’s really hard to get business people to think like startup founders.
On the surface, business owners usually want to reach beyond the “Small Business” revenue levels, but the sacrifices required to push through to scalable growth are hard to accept.
Because I work with tons of scalable startups through Navigate, an early-stage accelerator, I fully understand why investors always say that they invest in the founder and not the product or idea.
The founder and their mindset is by far the first most important driver of the success of a startup.
I originally posted this as a twitter thread to itemize the most misunderstood issues that I encounter on a regular basis. Moving it here to make it easier to read:
1) You are going to need to be extremely deliberate about what you’re doing each and every month.
Milestones are not for fun, they are real targets that you either need to hit, or adjust based on new learnings, while keeping the big picture in mind.
