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Accelerating startups through - I help early-stage founders launch better, grow faster, and raise smarter. Published Author & Speaker.

I feel their hustle, passion, and sometimes anger at all the headlines about others raising XX million dollars for some weird or silly idea that…

Or not, I’m not here to judge. (img cred:

The founder and their mindset is by far the first most important driver of the success of a startup.

Anna Kendrick almost got me to sign up for this.

However, a startup is not a business.

A startup is a mess of experiments and tests and learnings until you figure out what’s going to work — and then you do it all over again when you need to tackle the next milestone.

Does anyone else spend way too long trying to find a cover photo for their content just to end up with something that you’re only half-happy with? 📸 Bench

Don’t pretend this isn’t what your desk looks like now that you’re working form home… Photo credit Dillon Shook

Building a startup is hard. Add global crisis to your list of things to deal with and it’s enough to make you want to throw in the towel completely.

Me throwing money at Google every month.

Unfortunately, despite Google’s original motto, “Don’t be evil”, there’s something more sneaky at work here.

Google Ads Recommendations.

Short answer: Magical code stuff. (📷by Markus Spiske)

Actual photo of my face when a client tells me they want to schedule all their posts for the next 5 weeks. 📷

Don’t just blast out “look at me” content to everyone.

Social media is about engagement.

Yes, there’s a real person behind all those company updates… 📷 by Samuel Zeller

Pedro Sostre

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