An Open Letter to Founders Raising Capital for the First Time

Hundreds of pitches later, I have some tough news for you.

Pedro Sostre
6 min readJun 14, 2021

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Back in October I wrote an article (more of a rant than an article tbh) about Quibi raising $1.8B in capital and then shutting down — it really struck a chord with people.

As a result, I’ve received hundreds of messages and emails from early-stage founders who are looking to raise capital and get their shot at startup success. It was clear many founders resonated with my frustration at the way capital is…

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Pedro Sostre

CEO of Builderall, an all-in-one marketing platform that has helped 2M+ businesses launch & grow faster. Published Author & Speaker.